6 reasons to do your usability tests remote from now on
usability testing essential part of digital innovation
the biggest difference
We notice two big differences that bring both benefits and challenges.
First of all, traditional user tests are conducted from two separate spaces: a testing room (for the test subject and the tester) and a observation room for the client. In an online user test everyone is ‘in’ the same virtual space. The client can observe live. The test subject and the tester are the only ones that can hear each other.
Second difference is that with traditional user testing, all parties (tester, client, additional observers) can make their own notes in their own tool or even on fysical post-itt notes or notebooks. In a virtual test, all notes are made in one digital tool. These notes are automatically timestamped and combined into one big script, and can be categorized with tags.
aspects to consider
1. The dependency of the technology. Respondents need to have a good internet connection. Some highly protected working environments block the Lookback functionality. It needs an alternative solution.
2. The contact with the client is less direct. The client can observe with a weblink. This can be considered more free of obligations than is helpful for the process. Defining a clear observation assignment for the client can help overcome this.